Get funded faster.
On better terms.
For post-revenue founders raising $1-$20M in institutional capital.
Built by a 2× exited entrepreneur, operator, and active investor - someone who has genuinely sat on both sides of the table.
60 seconds · No email required · Fully confidential
Make the first one count.”
The problem
The fundraising system is
broken for founders.
From ghosted pitches to investor power plays - most founders face a system stacked against them. You get one shot with most investors. Make it count.
of pitches fail to secure a first investor meeting
of founders who get a meeting never get a second one
of decks result in actual funding - 1 in 200
months - average time to close a single round
Most founders don't fail because their business is weak. They fail because their story doesn't land, their data room isn't investor-grade, and they're walking into rooms unprepared. You get one chance. We make sure you're ready for it.
How we work
Prepare. Pitch. Raise.
Three stages. Every one built around the reality that investors make decisions fast - on story, credibility, and confidence. We make sure you deliver all three.
Clarity. Credibility. Confidence.
Investment-grade from day one.
We build everything an institutional investor expects to see - before they ask. Story, numbers, structure, and due diligence readiness. No loose ends.
- Investment narrative and pitch deck rebuilt from first principles
- Financial model, KPIs, and growth roadmap aligned to raise thesis
- Data room, teaser, and executive summary - ready for scrutiny
- GTM strategy and market positioning sharpened for investor lens
Structure. Urgency. Momentum.
How you frame it changes everything.
The pitch is not the deck. It's the conversation, the follow-up strategy, the investor psychology, and how you create competitive tension in a process that favours patience.
- Pitch coaching and live objection handling
- Investor communication structure and follow-up cadence
- Process management - how to run a competitive raise
- Positioning to generate genuine investor urgency
Negotiate. Protect. Sign.
Where most founders leave value on the table.
The final 20% of a raise is where terms are set and equity is won or lost. Cap tables, term sheets, dilution - this is where operator experience matters most.
- Term sheet strategy and negotiation support
- Cap table guidance and dilution modelling
- Due diligence coordination and legal preparation
- Hands-on coordination until the wire lands
On investor introductions: Where our network is genuinely relevant and the fit is clear, we make selective introductions. This is not the primary service - and we never promise it. What we do promise is that when you walk into any investor conversation, you are ready for it.
Track record
From $500K seeds to
$60M growth rounds.
20+ founders supported in the last 12 months - across consumer, health, AI, and sustainability. Raises at every stage, in three continents.
Company names withheld for confidentiality.
Beyond the raise
We don't disappear when
the term sheet is signed.
The raise buys you runway. What you do with it decides whether you raise again - or never have to. For the right founders, we stay on as a hands-on commercial partner.
Engagement structures are flexible - advisory fee, equity, or hybrid. Always selective, always by fit.
“Operators, not spectators. We stay in the room.”
A partner who has been in your shoes
Not just an advisor.
A founder who exited twice.
“Not a pitch consultant. A battle-tested operator who’s been in the room on both sides - as a founder raising capital, and as an investor evaluating it.”
I also invest. Selectively, I back post-revenue companies where I can contribute more than capital - where commercial execution is the missing piece. This means I evaluate every client engagement the way an investor would. Because I am one.
- 2×EXIT2× exited founderLed, scaled, and exited two ventures: a DTC jewelry brand and a performance growth agency for consumer and SaaS companies.
- $100MREV$100M+ in revenue deliveredReal operator experience across the USA, UK, and Middle East across 42+ brands. Not advisory theory.
- EYBAINTier-one advisory backgroundErnst & Young advisor and Bain Consulting experience. Rigour meets operator instinct.
- OXFMScFirst-class Masters, University of OxfordAward-winning author. Featured industry speaker. Represented UK SMEs at the House of Commons policy debate.
Recognition
Ready to raise?
One shot.
Make it count.
Most investors make their decision in the first meeting. Some before it. The quality of your preparation is the difference between a yes and a polite no. Start with a free, honest audit of where you stand.
Two ways to start
Both fast. Both confidential. Pick whichever fits where you are right now.
No email required to see your score · Honest, specific, actionable